Nov 24, 2024  
2022-2023 Catalog 
    
2022-2023 Catalog [ARCHIVED]

Add to Portfolio (opens a new window)

BUSN 2380 - Principles of Marketing

3 credit(s)


 This course is a study of basic marketing principles and practices, including the selection of target markets and the development of the marketing mix (product, price, promotion, and place of distribution). Three hours lecture per week. F,S



Add to Portfolio (opens a new window)