Nov 27, 2021  
2013-2014 Catalog & Student Handbook 
    
2013-2014 Catalog & Student Handbook [ARCHIVED CATALOG]

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BUS 2100 - Marketing and Sales

3 credits


 Marketing variables of products, promotion, price and distribution; consumer buying behavior; and market research. Aspects of selling including personal ethics, preparation, presentation, closure of the sales and after sale service. Three hours per week. F



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